Our Company Values

For those who are looking for financial advice, we realize the available options are many and deciding who to work with is a challenging problem. Listed below are our Company Values which we hope will give you a better understanding of how we operate.

  1. People Matter – We believe that each person is innately valuable and worthy of respect and honor. We believe that relationships matter and that business is relational, top to bottom. People First, Money Second is a priority statement that places people and relationships ahead of financial matters.
  2. Integrity Matters – We believe that integrity and truth matter. We believe we need to conduct our business in such a way that we are “above reproach. We believe suitability and ethical practices come from placing a high value on other people and their needs before our own.
  3. Communication Matters – We believe that communication with our client partners builds and maintains the trust that is necessary for business relationships to reach their full potential. We believe that our client partners deserve the type of communication that is frequent, timely, truthful, & relevant.
  4. Service Matters – We believe that good service is practical and that great service is necessary in the pursuit of business excellence. We will pursue perfection and in so doing “catch a little excellence along the way.” (Vince Lombardi)

Diane Davis

President, Safe Path Financial Strategies

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Diane Davis is a retirement planning advisor that specializes in lifetime income strategies, legacy planning and wealth preservation. She brings over 27 years experience and enjoys working with individuals who need guidance in retirement planning, 401k rollovers and federal employee benefits. Diane is a Chartered Financial Consultant,   a graduate of the program through the American College of Financial Services. This designation provides the highest standards of knowledge and trust in financial planning. Diane Davis objective in financial planning is to provide a roadmap for clients to achieve their objectives. Client needs and goals are constantly changing during their lifetime and Diane works diligently to implement approaches that provide both flexibility and options. She believes her role as an advisor is to monitor, communicate and update clients on their strategies to meet their changing needs. Diane is also a Social Security Registered advisor, and a National Association of Financial Fiduciaries member .

Diane resides in Louisville Kentucky where she raised her three children Joanne, Rebekah and Jesse. She has been an active member of Southeast Christian Church since 1995.

Plan For Your Future

There is no one “best place” to put your retirement money because each individual and couple has unique requirements, different tolerances for risk, and need their money at different times. Likewise, there is no one place to keep your money that fits everyone for exactly the same reasons. Your unique circumstances must be taken into consideration if you seek to find the “most favorable place” for your retirement money. This is where we can be of service.